☕ Coffee Talk: Owning YOUR Day – The Business Behind the Business
Speaker: Tony Martin, Sr. Loan Officer, CrossCountry Mortgage LLC
🗓️ Friday, October 16, 2026
⏰ 9:00 – 10:00 AM
📍 GFWAR Academy
💡 You know how to sell real estate—but does anyone ever teach you how to run your business?
In this Coffee Talk session, Tony Martin will break down the five pillars of a real estate business—Marketing, Sales, Production, Operations, and Finance—and turn them into a practical daily framework you can put to work right away.
Here is what we’ll discuss:
• The five essential pillars of a real estate business
• How to balance Marketing, Sales, Production, Operations, and Finance
• A practical framework for owning and organizing your day
• A decision matrix for prioritizing your time
• Creating a plan you can begin implementing immediately
As you gear up for 2027, learn how to take greater control of the business behind your business—because when you become a better you each day, you can be your best for others.
⚠️ Registration Deadline: Thursday, October 15
